The challenge: Design a new product to facilitate social communication online
What we did: Needfinding, interactive prototypes, iterative rounds of prototyping and testing (wizard-of-oz testing, user studies, and surveys)
The result: A site to connect victims of sexual assault in a low-stress environment (See prototype)
Awards: Class Honorable Mention
Duration: 8 weeks
Team: 3 students
When: Spring 2014 (Stanford CS247 class)
"I guess all that matters is that I have a safe stay with supportive people, and it's sometimes hard to find that anywhere else."
Our original concept focused on finding just the right person to talk to. To do so, we had the idea that:
- Tell: Survivors would record and post the story of their experience.
- Listen: Survivors would listen to others' shared stories and reach out to them via the website to set up a time to talk 1:1.
- Connect: Two survivors would meet in an online, collaborative drawing space with an audiostream to talk.
Once we had an idea, we created some rough mocks to get a sense of the user flow. We showed multiple versions to users. The main distinction related to which survivors you could connect with: ones who were immediately available (easier) or ones who were most like you in some way (harder to find).
With these ideas, we did some rough Wizard-of-Oz testing. Here's what we found:
User Testing Round 1 - Impact
|What happened:||So we decided to:|
|Users love "Connect"||--> Focus on "Connect"|
|Site is complicated; requires a very motivated user.||--> Simple connection process.|
|Users wanted a reference to professional help.||--> Add link to more resources|
Goal: To create a safe space to encourage conversation
Prototype of the 1:1 drawing space
Issues and feedback:
- What are we supposed to talk about?
- Oh, am I supposed to be talking to someone? (Forgot to enable microphone)
- What do I do? (Confused by drawing)
- How do I know I’m talking to another survivor?
Implementing final feedback
Final product of the 1:1 drawing space
Users like the look-and-feel, the connection, the drawings!